How to Make an Exhibition (in Florence) #3 Carla Movia
It’s not easy to advise jewelry maker Carla Movia. Not easy because she mostly knows and plans everything before you were even asked. She does research, she studies possibilities. She knows what has preceded her and has very strong esthetic opinions on contemporary jewelry and its different threads. She reads, she sees a lot, and is very well informed. She is hungry of a particular type of knowledge, and she perfectly knows what she is looking for. Nomen Nescio, the exhibition coming out of her 2 years research during the MFA program at Alchimia, and essentially an installation of 300 brooches, shows exactly all of that.
The pieces highlight a uniqueness amongst the mass, hence the decision to show them in grids was a very smart one. Instead of creating chaotic crowds of pieces shown throughout the space, this type of display setting gives the visitor the chance to really care and look for the details and the differences between them.
Each piece came with its own “passport”: literally a sort of identity document for the pieces, giving information about them, such as their names, materials, leaving space to document their journeys and speak of their future owners. This gives the pieces a political tone, one that speaks of citizenship and sense of identity.
As we always suggest at Alchimia: do make good edition pieces. Here you can see how several in fact were sold. Please note that this can be your little contribution to society: Carla decided to donate a percentage of the sales to Oxfam, a confederation of NGO’s working on the alleviation of global poverty.
The exhibition was held in a very beautiful private space not far from the school. This is not the best choice in terms of audiences as of course this means the space itself won’t bring in a crowd. On the other hand the esthetic result has been just what Carla was looking for. In one way or the other we find ourselves almost always having to make some compromises.
As always, and again and again, friends play a major role in setting up an exhibition. Be always sure to check their schedule, not only yours, when planning a date.